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Just a few weeks ago Square Enix launched a fan campaign for a special commercial and web content feature for KINGDOM HEARTS HD 1.5 ReMIX, which filming took place for today in Japan. The special session has been completed and the official KINGOM HEARTS Twitter is excited to share the results soon on the official KINGDOM HEARTS HD 1.5 ReMIX website.
The special fan campaign was done as a way to "connect everyone's feelings" and memorialize the love fans have for KINGDOM HEARTS. 200 lucky fans who entered into the campaign were invited to a location somewhere in Tokyo to take place in the special photography session and write down, in 40 characters or less, their memories about a specific event from the series. For KINGDOM HEARTS FINAL MIX, they were to talk about the opening of the game. Fans who were selected to write about KINGDOM HEARTS Re:Chain of Memories had to talk about the lost memories, and for KINGDOM HEARTS 358/2 Days they were to write about the fourteenth member, Xion.
From these photos and written memories, cutscenes would be placed alongside them from KINGDOM HEARTS HD 1.5 ReMIX and aired on televisions across Japan, as well as online.
This is not the first time fans have been included in a KINGDOM HEARTS commercial, the last time coming from the special premiere event for KINGDOM HEARTS 3D [Dream Drop Distance] held in Japan on March 3rd 2012 a few weeks before the game's release.
Expect the special commercial to air sometime around the release of KINGDOM HEARTS HD 1.5 ReMIX which releases in Japan on March 14th 2013, and will be out Fall 2013 in North America and Europe.
We've got a collection of photos and impressions from the special CM recording event yesterday that you can view below, with translations provided by Zephyr:
During the day, we had to write a description in 40 characters or less about our memories of the scene. We were being photographed one by one. (@ mimi_alice00)
Writing our fond memories for each scene appears to differ in time length. When it was my turn, there were 16 people. They showed an opening, KINGDOM HEARTS Re:Chain of Memories was about lost memories, and KINGDOM HEARTS 358/2 Days was about the fourteenth member. (@ mimi_alice00)
In the middle of the billboard (laughs) (゜ ∀ ゜ *) (@ Noir_plus)
Souvenir poster (@ Noir_plus)
Some Information about the denim strap, denim pouch set, one FINAL MIX penset... (@ Noir_plus)There were questions for KINGDOM HEARTS, KINGDOM HEARTS Re:Chain of Memories, and KINGDOM HEARTS 358/2 Days and there is a theme for each. We had to write in a limited number of characters. (@ Yossthan)
We had to write our impressions based on the HD footage they shown us. (@ Yossthan)
The famous Dentsu Inc. was in charge of this commercial! (@ Yossthan)
The contents of the KINGDOM HEARTS commercial photo session was held in secrecy. We were chatting in full harmony... (@ Skyloveyuto)
There were many goods along the way for people who participated in the shooting! (@ Skyloveyuto)I finished the shooting!!! I got folders that wasn’t for sale!! (@ __SORA__9502)
Souvenirs from the KINGDOM HEARTS HD 1.5 ReMIX commercial shooting! I got a strap. Many people got folders. (@ kakki_vivi)
Impressions/Conclusions on Twitter (@ Okikuta4)
[KINGDOM HEARTS Commercial Shooting]
I went before the last day of the KINGDOM HEARTS HD 1.5 ReMIX event~ (Moonlit Meow)
Source: aibo_ac7 via Twitter [2], FF-Reunion, mimi_alice00, Noir_plus, yossthan, skyloveyuto, __SORA__9502, kakki_vivi, Moonlit Meow, Official KINGDOM HEARTS Twitter